Wednesday, February 25, 2009

ActiveConversion Delivers Powerful and Effective Automated Lead Generation; Integration of a 10th Email Service Provider Ensures Advanced 'B2B' Marketing Automation

ActiveConversion Delivers Powerful and Effective Automated Lead Generation; Integration of a 10th Email Service Provider Ensures Advanced 'B2B' Marketing Automation

ActiveConversion announces the addition of ConstantContact to their roster of integrated Email Service Providers (ESPs). With 10 of the industry's top-rated ESPs integrated with its Marketing Automation solution, Active Conversion is able to deliver advanced lead management to thousands of B2B email marketers without requiring them to change their existing practices or email service provider.

Calgary, Alberta, Canada (PRWEB) February 25, 2009 -- ActiveConversion, the leading marketing automation solution (http://www.activeconversion.com) provider for small and medium-sized businesses (http://b2b-marketingblog.com/), is proud to announce that they have added ConstantContact to their roster of integrated Email Service Providers (ESPs). With 10 of the industry's top-rated ESPs integrated with its Marketing Automation solution, Active Conversion is able to deliver advanced lead management (http://www.activeconversion.com/overview.html) to thousands of B2B email marketers without requiring them to change their existing practices or email service provider.

"There are in excess of 400,000 installations from the 'Top Ten' ESPs in the market today," says ActiveConversion's Fred Yee, Co-Founder and President. "As a marketing automation solution provider, we are confident that our ability to work with the industry's most well-respected and effective ESPs, is the right choice for many business to business marketers (http://www.activeconversion.com/about.html). We recognize that many customers have strong relationships with their existing ESP and that ESPs have different features that our common customers desire. Integrating ourselves with companies focused on providing highly-flexible and cost-efficient outbound email solutions is the key to long-term success for our customers and ActiveConversion"

ConstantContact is one of the largest and most innovative ESP's with in excess of 250,000 installations. They are known for championing the needs of the SMB market and providing them with an easy and affordable way to build successful, lasting customer relationships through outbound marketing. The other ESPs that can integrate easily ActiveConversion's B2B integrated marketing system include: VerticalResponse, Cakemail, Campaigner, Exact Target, Jangomail, Listrak, Streamsend, Bronto, and MailChimp.

Many businesses considering marketing automation already have outbound email activity and ActiveConversion's network provides an easy and natural evolution to full marketing automation which includes lead management functionality and total marketing measurement. It allows businesses to continue to work with their existing Email Service Provider, while benefiting from the combined strength of our suite of conversion tools to help generate, manage and covert more customers, without increasing marketing spend.

With 10 ESPs now supporting its integrated B2B marketing programs, ActiveConversion can deliver more results, with fewer resources and less cost than comparable products.

Visit www.ActiveConversion.com for more information on the product, and for a free 30-day trial subscription you can sign-up @ https://www.activeconversion.com/console/signup.html .

ActiveConversion is the leader in total marketing measurement, lead management and demand generation systems (http://www.activeconversion.com/lead-generation.html) for companies with fewer than 1000 employees. They make it easy to see which marketing initiatives are paying off, and introduce you to sales-ready leads.

ActiveConversion delivers service through a low monthly subscription, on a hosted solution that has 99.5% uptime, and which has been security certified by KPMG and Salesforce.com. This platform has proven scalability and requires no IT support or servers.

For more information call 1-877-872-2ROI (toll-free U.S. and Canada). Email and other info can be found on the contact page. ActiveConversion is a private company, founded in 2004, and was recently nominated by Deloitte Consulting as a '2008 Fast 50 Tech Company-to-Watch'.

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Contact Information Terry Sydoryk

ActiveConversion

http://www.activeconversion.com

1 877 872 2764



[Via http://www.prweb.com]

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