Inter-RTO Trading Automation Solution leads to Patent Application
Open Access Technology International, Inc. (http://www.oati.com/) (OATI) announces the successful patent application for the technology underlying OATI webAgent's Inter-RTO power trading capabilities.
Minneapolis, MN (PRWEB) February 27, 2009 -- Open Access Technology International, Inc. (www.oati.com) (OATI) announces the successful patent application for the technology underlying OATI webAgent's Inter-RTO power trading capabilities. The webAgent suite of products enables OATI customers to instantly identify trading opportunities between the North American ISOs and RTOs. Using the Patent Pending technology, the OATI webAgent solution completely automates the inter-market transactions in order to capture these opportunities in real-time. OATI webAgent is fully integrated with webTrader, OATI's front-to-back Energy Trading and Risk Management (ETRM) System.
"To date, truly successful implementations of inter-market trading strategies have remained elusive due to the daunting complexity and ever-present risk associated with these types of transactions," said Salah Khuhro, OATI's Regional Sales Manager. "The sheer number of interrelated steps combined with the marked differences in rules between each market, requires entities to commit significant time and money while achieving sub-optimal results. Working with a variety of OATI customers including Investment Banks, Hedge Funds and Power Marketers, we have developed a solution that completely alters the landscape and takes our customers to the next level in Power Trading."
OATI (www.oati.com) is the pioneer of Software as a Service (SaaS) based, Energy Trading and Risk Management (ETRM), Transmission Scheduling, Congestion Management, Settlement and Compliance systems for the electric and gas industry. OATI webTrader, webTrans, and webTag product lines provide the tools for generation, trading, and transmission companies for seamless participation across energy markets and multiple commodities. OATI was formed in 1995 and has experienced steady growth to the present and is the leading SaaS Provider in the North American energy industry. OATI serves in excess of 650 client companies in the electricity and gas industries in North America. OATI is headquartered in Minneapolis, Minnesota.
For additional information regarding this news release please contact sales(at)oati(dot)net.
For more information contact:
Jerry Dempsey, Vice President
Open Access Technology International, Inc.
763.201.2000
# # #
Contact InformationJerry Dempsey
Open Access Technology International http://www.oati.com
763-201-2000
Working Solutions and The University of Texas at Dallas Collaborate on Joint Research Project
WS iNet, an affiliate sister company of Working Solutions, takes a proactive approach to identifying at-risk customers. A new speech analytics research project aims to automatically detect customer anger and emotion during calls to ensure dissatisfied customers are immediately escalated to a supervisor.
Plano, TX (PRWEB) February 26, 2009 -- WS iNet, a leading provider of hosted contact center solutions, announces a joint research project with The University of Texas at Dallas, specifically targeted to automatically identify, in real-time, callers who display anger or emotion during a call to a customer service agent. The goal of the project is to develop software that will notify supervisors and managers when a customer may be angry or upset with their level of service. Enabling supervisors to act immediately while the customer is still on the phone will ultimately increase customer retention and customer satisfaction.
"We are pleased to be working with The University of Texas at Dallas on this exciting project," commented George Platt, EVP and General Manager of WS iNet. "Dr. John Hansen, with the university's Center for Robust Speech Systems, and The University of Texas at Dallas are recognized leaders in speech and speaker analytics research."
Dr. Hansen, Department Chair and Professor of Electrical Engineering, said, "The University of Texas at Dallas and the Center for Robust Speech Systems is excited to continue its research on detecting anger and emotion in speech. WS iNet, as a sponsor of this research, is dedicated to helping enterprises improve the customer service experience and increase customer satisfaction."
Anticipated outcomes of the research project are:
* Saving at-risk customers - Customer retention is the key component for any enterprise; reducing customer churn by as little as 1% can result in huge revenue increases and profit gains.
* Improving customer satisfaction - Ultimately the success of any business relies on customer satisfaction. Providing insight and immediate access to unhappy customers in real-time will give enterprises the ability to solve customer issues before it is too late.
"If we can service our clients with the best technology available for providing superior customer service, we've accomplished what we set out to do," stated Platt.
About Working Solutions:
Working Solutions is the global leader in agent and technology solutions for enterprise contact centers. Since 1996, Working Solutions has provided contact center solutions to corporations seeking to improve return on investment - controlling costs while improving the customer experience. A pioneer in the virtual call center industry, Working Solutions continues to be the industry leader with experienced agents, innovative technology, and comprehensive processes. For more information, visit www.workingsolutions.com.
About WS iNet:
WS iNet, an affiliate sister company of Working Solutions, hosts intelligent, on-demand contact center technology to clients needing a flexible, robust, cost-effective solution. A leader in delivering innovative contact center technology, WS iNet partners with its clients to achieve optimum customer engagement, satisfaction, and loyalty.
About UT Dallas:
The University of Texas at Dallas, located at the convergence of Richardson, Plano and Dallas, in the heart of the complex of major multinational technology corporations known as the Telecom Corridor, enrolls nearly 15,000 students. The school's freshman class traditionally stands at the forefront of Texas state universities in terms of average SAT scores. The University offers a broad assortment of bachelor's, master's and doctoral degree programs. For additional information about UT Dallas, please visit the University's Web site at www.utdallas.edu.
Media Contacts:
Aaron Kannowski
(972) 202-5680
akannowski(at)workingsol.com
Brandon Webb
(972) 883-4321
bvw081000(at)utdallas.edu
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Contact InformationAaron Kannowski
Working Solutions http://www.workingsolutions.com
972-202-5680 Brandon Webb
University of Texas at Dallas http://www.utdallas.edu
972-883-4321
Parature Named Software & Information Industry Association CODiE Award Finalist
Parature Recognized for Product Excellence in Two Categories by SIIA
Vienna, Va February 26, 2009 -- Parature, the global leader in on-demand customer service software (http://www.parature.com/customer-service-software.aspx), announced today its inclusion in the 24th Annual CODiE Awards. Parature Customer Service™ software (http://www.parature.com/customer-service-software.aspx) is a finalist in the "Best Relationship Management Solution" and "Best Postsecondary Enterprise Solution" categories. The CODiE Awards celebrate outstanding achievement and vision in the software, digital information and education technology industries. The 2009 CODiE Awards will be presented at a gala event on May 5, 2009 at the historic Palace Hotel in San Francisco, CA.
The CODiE Awards recognize 71 categories of outstanding products and services through a unique combination of journalist and expert peer review. The 345 finalists were selected from more than 850 nominations submitted by 600 companies. All of the products submitted were reviewed by nearly 190 judges encompassing tech trade journalists, consultants, educators, IT and product specialists and other knowledgeable, yet neutral experts.
According to SIIA President Ken Wasch, "The competition is particularly steep this year during the 24th Annual SIIA CODiE Awards, making selection as a CODiE Finalist a real achievement." Wasch further added that "All the companies on this year's list of CODiE Finalists should feel justifiably proud of their accomplishment in making it to this stage, and have much excitement to look forward to regarding the upcoming CODiE Awards voting!"
Parature (http://www.parature.com/default.aspx) enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers organizations to better and more efficiently serve, support, engage with and retain customers in today's Web world. The seamlessly integrated suite of Parature Customer Service™ software modules allows organizations to effectively manage all of their support needs without additional hardware, software and IT expenses. Parature integrates everything in one dynamic, unified system to increase efficiency across entire organizations, improving processes among customer support, operations, development and sales.
"It is an honor to be selected as a finalist in two categories for this premier industry recognition," stated Duke Chung, Parature CEO and President (http://www.parature.com/team_DukeChung.aspx). "Parature is committed to setting the standard for service and support teams worldwide by bringing the most innovative software to market and providing the smartest, most efficient way for organizations to support their customers.
Parature, Inc.
Parature, the leader in on-demand customer service software, makes it possible for any business to leverage the Internet to provide outstanding customer service. The company's software-as-a-service (SaaS) delivery and integrated, intuitive design enables organizations to better and more efficiently serve, support, engage with and retain customers in today's Web world. Founded in 2000, Parature received the 2007 and 2008 Product of the Year Award from Customer Interaction Solutions magazine and has been named to the Inc. 5000 list of Fastest Growing Private Companies in America. For the past three consecutive years Parature has been on the Washington Business Journal's list of Best Places to Work. Headquartered in Vienna, Virginia, Parature is at work in organizations of all types and sizes, and helps support more than 13 million end users worldwide. For more information, visit www.parature.com.
Parature is hiring talented people, please visit http://www.parature.com/careers.aspx for more information on joining this winning team.
About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital
content industries. SIIA provides global services in government relations, business development, corporate education
and intellectual property protection to more than 500 leading software and information companies. For further
2009 Marketing Trends Report: Social Networking, Web 2.0 Tactics in Wider Use Among HR Suppliers
Latest in series from HRmarketer.com examines optimism of vendors, how they spent their marketing dollars in 2008 and what lies ahead.
Capitola, CA (PRWEB) February 26, 2009 -- The latest “Trends in HR Marketing (http://www.hrmarketer.com/home/hrm_signupsupplier09.php)” study finds that most HR suppliers (http://www.hrmarketer.com/home/whitepaper_main2.htm) spent their 2008 marketing and PR dollars on expanded social networking, Web 2.0 tactics, e-mail campaigns and press outreach—and more of the same is expected in 2009.
The report was released today by HRmarketer.com, the top marketing and online visibility firm specializing in human resources (http://www.hrmarketer.com). Survey data—collected during the fourth quarter of 2008—reveals significant growth in the use of podcasting, blogging, webinars, and social network technologies such as LinkedIn and Twitter to connect with HR and employee benefits professionals.
Direct e-mail marketing, search engine optimization (SEO), pay-per-click advertising and self-published original content were cited as the four most popular tactics to generate sales leads.
HR verticals were widely represented, with most respondents coming from talent management, training, recruiting & staffing and consulting. Employee benefit and screening & assessment suppliers are also represented. Nearly half the survey participants were at a director level or higher, with 23 percent at the CEO or owner level. Vice presidents, managers, analysts and specialist rounded out the mix.
The report also tracks the waning confidence and optimism of those suppliers. For instance, a majority of suppliers (41%) were “Somewhat Optimistic” about the overall health of the HR marketplace heading into 2009, down from nearly 60% in last year's survey.
For most of the marketing and PR activities surveyed, a majority of suppliers intend to keep their budgets the same in 2009. Nearly one third of suppliers said they will decrease their budgets; however, that number has likely increased due to increased economic concerns.
“In this slow economy the gut instinct is to slash the marketing budget, which is a huge mistake,” said Kevin Grossman, president of HRmarketer.com. “Sales cycles are lengthening in nearly every industry and product category, which is why it’s important to start those cycles now. No company can just kick-start a sales funnel when good times return and expect to keep up with their competitors who continued to market through the downturn.”
HRmarketer.com is a division of Fisher Vista LLC, a marketing and information services firm focusing exclusively on the human capital industry. Through its marketing and public relations services, the company has serviced nearly 500 human resource and employee benefit service providers, helping them generate publicity, website traffic, sales leads and improved SEO.
Media Contact
Elrond Lawrence, Fisher Vista, LLC
831.757.9100
elawrence(a)fishervista.com
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.
###
Contact InformationElrond Lawrence
Fisher Vista / HRmarketer.com http://www.hrmarketer.com
8317579100
Industry Thought Leaders Anchor the Program at GigaOM's Influential Cloud Computing and Internet Infrastructure Conference on June 25, 2009.
San Francisco, CA (PRWEB) February 25, 2009 -- The GigaOM Network today announces its second Structure conference (http://events.gigaom.com/structure/09/?a=pr1) after the runaway success of the 2008 event. The Structure 09 conference returns to San Francisco, California, on June 25th, 2009.
Structure 09 (http://events.gigaom.com/structure/09/?a=pr1) is a conference designed to explore the next generations of Internet infrastructure. Over a year ago, The GigaOM Network Founder Om Malik saw that the platforms on which we have done business for over a decade were starting to provide diminishing returns, and smart money was seeking new options. Web businesses were seeing unprecedented growth, and in an effort to meet the demands of their customers, those companies were forced to spend billions of dollars on servers, switches and components that taken together, form "infrastructure." Innovative businesses have married these needs to service-oriented business models to provide computing on an as-needed basis to create the emerging "Infrastructure On Demand" or "Cloud Computing" space.
Structure 09 looks at the changing needs and rapid growth in the sector, and this year's event will consider the impact of the global economy. "I cannot remember a time when a new technology had so much relevance to our industry as cloud computing does in the current economic climate," said The GigaOM Network Founder Om Malik. "We all need to find ways to leverage what we have and cut costs without compromising future options. Infrastructure On Demand and Cloud Computing are very strong avenues for doing so and we will look for what practicable advice we can bring to our audience."
"Structure 08 (http://events.gigaom.com/structure/08/) was a great experience for our audience and partners, and I am very pleased to be bringing it back again this year," said Malik. "Along with GigaOM Lead Writer Stacey Higginbotham, Program Chair Surj Patel, and the conference program committee, I am bringing together what I intend to be one of the most authoritative programs for the cloud computing and Internet infrastructure space. We will funnel the energy we are seeing from Silicon Valley in this space and mix in a global perspective for our audience."
The GigaOM Network is also announcing early speaker selections. Confirmed speakers include:
* Marc Benioff - Chairman and CEO, Salesforce.com
* Werner Vogels - CTO, Amazon.com
* Raj Patel - VP of Global Networks, Yahoo!
* Michael Stonebraker, Ph.D. - RDBMS pioneer and CTO, Vertica
* Paul Strong - Distinguished Research Scientist, eBay
* James Markarian - Chief Technology Officer, Informatica
* Allan Leinwand - Venture Partner, Panorama
* Jason A. Hoffman - CTO, Joyent
* Rohit Sharma- Technologist and Independent Investor
Some of Silicon Valley's best voices are already lined up for Structure 09, and The GigaOM Network welcomes additional speaker proposals from those in the industry with strong insights to offer the audience. If you would like to submit a speaker proposal (http://events.gigaom.com/structure/09/speaker-submit/?a=pr1), please complete this application. The speaker submission deadline is March 31, 2009.
A selection of the topics under consideration this year include:
* The Myth of the One-Size-Fits-All Cloud - As enterprises begin to evaluate cloud computing, some are asking if the current model of commodity servers and virtualization meets their needs. Is there money to be made creating specialized clouds for industries that require highly specific computing tasks, from video trans-coding to fiscal transactions and medical records?
* The Economics of Infrastructure on Demand - This panel looks at the economic ecosystem of the cloud paradigm and questions who's paying for what, and where the money is made.
* SaaS: The Hits and the Challenges - SaaS (Software as a Service) works. Salesforce's bullish success followed by Gmail, Netsuite and many others is testament to that. But there's still a large untapped market. Why is that? This Panel looks at what has worked and why and what is yet to be done to extend the success and deployment of SaaS. Where can SaaS work in your corporation?
* The Future of Networks: Smart Grid or Dumb Pipe? - No matter if you're processing data in the cloud or inside your own data center, it needs to get from Point A to Point B if it's going to be of use to anyone. Now that we can access real-time computing thanks to faster processors, startups and established companies are trying to make the network smarter, faster and more secure -- while trying to keep bandwidth from becoming a commodity. Find direction and opportunity in this thought provoking panel moderated by Stacey Higginbotham.
* Bringing Private Clouds into Public Light - Enterprises aren't yet ready to trust their data to public clouds, but the lure of usage-based resourcing is strong. Everything from the way corporations license their software to thinking about how to manage compliance must be considered. Build your own cloud or "cloudify" your existing infrastructure as the first steps. This panel will provide learning from actual deployment case studies - illustrating how internal resources can work in unison with external cloud resources across the firewall.
Structure 09 will gather the most innovative and influential industry leaders together to explore the latest Internet infrastructure build-out. It will sort through the emerging and disruptive computing technologies and inform businesses on how best to leverage them. And it will provide insight to investors and executives on the best implementations, ideas and start-ups out there today -- and what to look for tomorrow.
STRUCTURE 09 CHARTER SPONSORS
GigaOM also thanks its charter sponsors -- Peer 1, Accenture, Canaan Partners, Juniper Networks, Hewlett Packard and Automattic. Structure 09 will be a strong marketplace for their products and a productive networking environment. Sponsorships are selling quickly, so if you are interested in joining us, please contact Mike Sly at sly@gigaom.com or by phone at (415) 235-0358.
More information about available sponsorships can be found here (http://events.gigaom.com/structure/09/sponsors/?a=pr1).
REGISTRATION NOW OPEN
Tickets are now on sale at an Early Bird rate of $495 with a regular price of $595. The discounted rate is only available until April 3, 2009. Interest is strong and early purchase is advised. Buy your ticket to Structure 09 now (http://structure09-pr1.eventbrite.com/).
ABOUT GIGAOM
GigaOM is the premier destination site for technology industry insiders, movers and shakers, and early adopter consumers. It is widely considered the authoritative site for discovering what's new, relevant and interesting in the dynamic world of technology. From exclusive product launches to award-winning analysis and commentary, GigaOM's coverage influences business and technology sectors with its reliable, well-researched and professional reporting -- and its signature intelligence, candor and irreverence.
ABOUT THE GIGAOM NETWORK
The GigaOM Network is a leading provider of publications and events for the technology and entrepreneurial markets worldwide. Founded by award-winning journalist Om Malik, The GigaOM Network is an online publishing company whose network of news sites reaches more than 2 million readers worldwide and provides news and insight on the developments disrupting the world of technology. The GigaOM Network includes seven award-winning sites: GigaOM covers the business of broadband, VoIP, infrastructure, mobile and wireless; WebWorkerDaily covers the future of work in a web world; NewTeeVee covers the business of online video; Earth2Tech covers the business of green technology; OStatic is a web application, news site and community looking at open-source solutions for business; jkOnTheRun offers news and insight on mobile devices; and TheAppleBlog is a leading source of information for Apple users. The GigaOM Network also produces industry-leading events, including annual conferences: Structure, Mobilize, NewTeeVee Live and Green:Net.
QuoteWerks® Releases Advanced Microsoft Outlook Integration for SMB Market
Support for enhanced CRM functionality now offered for Outlook users.
Orlando, FL (PRWEB) February 25, 2009 -- Aspire Technologies, Inc., a leading provider of sales quoting software solutions for the global small and mid-markets, today released its second generation integration with Microsoft Outlook. Building upon the existing integration and feature set, the QuoteWerks development team introduced expanded CRM functionality into the integration, providing users with new tools to increase their efficiency in preparing and managing their sales quotes.
The integration; which is compatible with Outlook 97, 98, 2000, XP, 2003, and 2007; provides the following features and benefits for users of both QuoteWerks and Outlook:
QuoteWerks pulls Outlook contact information into the quote: QuoteWerks will populate the contact information in the quote by pulling the contact information from the contact currently open in Outlook, thus eliminating the need for users to retype contact information when preparing a new quote.
NEW - QuoteWerks pulls additional Outlook contact information into the quote: Utilizing its innovative DataLink feature, QuoteWerks can automatically pull other information from Outlook into the quote such as customer terms, customer sales tax rate, and customer profiles which can be used by QuoteWerks to determine the appropriate pricing a particular customer should receive. The DataLink feature saves this additional data to the quote file within QuoteWerks.
QuoteWerks can search the Outlook database for a contact to use in the quote: QuoteWerks has the ability to search the user's Outlook database for a contact by company, last name, or phone number and pull the contact information into the quote. QuoteWerks can also search Exchange Public Folders, enabling users and their colleagues to search for and use shared contact data. Both business and home address entries are supported by QuoteWerks.
NEW - QuoteWerks prints information pulled from other Outlook fields: QuoteWerks has a built-in print layout designer that enables users to customize the look of their quotes, orders, and invoices. The print layout designer also enables users to easily insert data fields from Outlook into the QuoteWerks print layout. Then, when the user prints the quote, QuoteWerks will pull data from the Outlook contact fields that were inserted into the print layout resulting in a printed quote that includes the additional information from the contact's record in Outlook. Unlike additional Outlook information accessed via the DataLink feature, the information included on the print layout is not saved to the quote's record within QuoteWerks.
NEW - QuoteWerks creates Linked Documents in Outlook: Upon saving a quote, QuoteWerks can automatically create a linked document record in Outlook under the Activities tab as a Journal Entry. This feature enables users to quickly recall the quote by selecting the appropriate link, which will automatically open the quote within QuoteWerks. Users can also search for quotes from the Journal pane in Outlook by entering a portion of the quote number or name in the search box.
NEW - QuoteWerks schedules Follow up calls in Outlook: When saving a quote, QuoteWerks can automatically schedule a follow up call in Outlook as an Appointment Entry. If a follow-up call already exists for this quote, QuoteWerks will display the existing call so it can be updated. By conducting timely follow up calls, sales reps greatly increase their chances of closing the sale!
QuoteWerks logs emails in Outlook: QuoteWerks has the ability to send email using the build-in SMTP email client or Outlook. For users who choose to use Outlook for sending email from within QuoteWerks, the email message will be logged in Outlook. This feature is especially useful when resending quotes or confirming a quote's submission.
NEW - QuoteWerks can pull lookup list information from Outlook: Many of the fields in QuoteWerks support lookup lists that display when the user activates it using the F2 key. When selected, QuoteWerks will display a list of values that the user can choose from to populate the field with. Users can also create a macro value that pulls information from a field in Outlook. For example, if a user selects the lookup list while on the terms field in QuoteWerks, QuoteWerks will display a list of terms options that were previously entered. The user can create a new option that retrieves a value from a field on Outlook that will be used to store the terms.
"QuoteWerks is committed to improving the product for our customers and this is a perfect example of our users coming to us suggesting features they would like to see. The beta testers loved the features we added and they are very excited for the production release," said Keith Carrington, Vice President of Sales and Marketing for Aspire Technologies. "The new Outlook integration features will further simplify the sales quoting process for the sales force, allowing them the tools and time needed to make timely follow-up calls to their customers, which is essential to closing sales."
QuoteWerks users can obtain the latest build of QuoteWerks which contains this advanced integration with Outlook from the QuoteWerks website at: http://www.quotewerks.com/updates/UpdateAgent.asp.
About Aspire Technologies and QuoteWerks®
Aspire Technologies, the creators of the award winning QuoteWerks® sales quoting software, is the leading provider of sales quoting software with its award winning QuoteWerks® application deployed to thousands of businesses and enterprises worldwide. QuoteWerks® integrates with leading CRM and accounting packages, along with IT distributors D&H®, Ingram Micro®, SYNNEX®, and Tech Data®, enabling businesses in all industries to integrate QuoteWerks® seamlessly into their existing environments. Aspire Technologies is headquartered in Orlando, Florida and is a Microsoft Certified Partner. For more information please visit www.quotewerks.com.
QuoteWerks is a registered trademark of Aspire Technologies, Inc. Other trademarks referenced are the property of their respective owners.
Media Contact:
Keith D. Carrington
Vice President of Sales & Marketing
Phone: (407) 248-1481
Fax: (407) 248-1482
# # #
Contact InformationKeith D. Carrington http://www.quotewerks.com/outlook.asp
407-248-1481
ActiveConversion Delivers Powerful and Effective Automated Lead Generation; Integration of a 10th Email Service Provider Ensures Advanced 'B2B' Marketing Automation
ActiveConversion announces the addition of ConstantContact to their roster of integrated Email Service Providers (ESPs). With 10 of the industry's top-rated ESPs integrated with its Marketing Automation solution, Active Conversion is able to deliver advanced lead management to thousands of B2B email marketers without requiring them to change their existing practices or email service provider.
Calgary, Alberta, Canada (PRWEB) February 25, 2009 -- ActiveConversion, the leading marketing automation solution (http://www.activeconversion.com) provider for small and medium-sized businesses (http://b2b-marketingblog.com/), is proud to announce that they have added ConstantContact to their roster of integrated Email Service Providers (ESPs). With 10 of the industry's top-rated ESPs integrated with its Marketing Automation solution, Active Conversion is able to deliver advanced lead management (http://www.activeconversion.com/overview.html) to thousands of B2B email marketers without requiring them to change their existing practices or email service provider.
"There are in excess of 400,000 installations from the 'Top Ten' ESPs in the market today," says ActiveConversion's Fred Yee, Co-Founder and President. "As a marketing automation solution provider, we are confident that our ability to work with the industry's most well-respected and effective ESPs, is the right choice for many business to business marketers (http://www.activeconversion.com/about.html). We recognize that many customers have strong relationships with their existing ESP and that ESPs have different features that our common customers desire. Integrating ourselves with companies focused on providing highly-flexible and cost-efficient outbound email solutions is the key to long-term success for our customers and ActiveConversion"
ConstantContact is one of the largest and most innovative ESP's with in excess of 250,000 installations. They are known for championing the needs of the SMB market and providing them with an easy and affordable way to build successful, lasting customer relationships through outbound marketing. The other ESPs that can integrate easily ActiveConversion's B2B integrated marketing system include: VerticalResponse, Cakemail, Campaigner, Exact Target, Jangomail, Listrak, Streamsend, Bronto, and MailChimp.
Many businesses considering marketing automation already have outbound email activity and ActiveConversion's network provides an easy and natural evolution to full marketing automation which includes lead management functionality and total marketing measurement. It allows businesses to continue to work with their existing Email Service Provider, while benefiting from the combined strength of our suite of conversion tools to help generate, manage and covert more customers, without increasing marketing spend.
With 10 ESPs now supporting its integrated B2B marketing programs, ActiveConversion can deliver more results, with fewer resources and less cost than comparable products.
Visit www.ActiveConversion.com for more information on the product, and for a free 30-day trial subscription you can sign-up @ https://www.activeconversion.com/console/signup.html .
ActiveConversion is the leader in total marketing measurement, lead management and demand generation systems (http://www.activeconversion.com/lead-generation.html) for companies with fewer than 1000 employees. They make it easy to see which marketing initiatives are paying off, and introduce you to sales-ready leads.
ActiveConversion delivers service through a low monthly subscription, on a hosted solution that has 99.5% uptime, and which has been security certified by KPMG and Salesforce.com. This platform has proven scalability and requires no IT support or servers.
For more information call 1-877-872-2ROI (toll-free U.S. and Canada). Email and other info can be found on the contact page. ActiveConversion is a private company, founded in 2004, and was recently nominated by Deloitte Consulting as a '2008 Fast 50 Tech Company-to-Watch'.
